Carla Gairy

Carla Gairy

Healthcare Marketing Expert
Carla Gairy writes about marketing and communications strategies in the healthcare sector, focusing on patient-centric communication and marketing initiatives. Her content provides fresh perspectives for healthcare clinics and centers. Carla regularly provides insights on topics such as content marketing for medical professionals, building and managing online reputations for healthcare providers, and the value of multichannel marketing campaigns for healthcare product launches. 
How Will Trump’s Catastrophic Plans Tackle Obamacare Costs?
Business How Will Trump’s Catastrophic Plans Tackle Obamacare Costs?

What happens when millions of Americans wake up to health insurance premiums that have skyrocketed by as much as 75%? This staggering reality looms large as enhanced tax credits, a lifeline for many Affordable Care Act (ACA) enrollees, teeter on the edge of expiration, potentially reshaping

Medline and Partners Launch AI-Driven Mpower for Healthcare
Business Medline and Partners Launch AI-Driven Mpower for Healthcare

Setting the Stage for Innovation in Healthcare Supply Chains Imagine a hospital facing a sudden shortage of critical medical supplies during a peak patient influx, with caregivers scrambling to locate alternatives while patient care hangs in the balance. This scenario, far too common in

How Will Trump’s Medicaid Cuts Impact Children’s Hospitals?
Business How Will Trump’s Medicaid Cuts Impact Children’s Hospitals?

What happens when the lifeline for millions of vulnerable children faces a staggering $900 billion cut over the next decade? Across the nation, children’s hospitals stand on the brink of a financial crisis, grappling with the looming threat of reduced Medicaid funding under recent policy shifts. T

States Grapple with Budget Cuts After Trump Health Funding Slash
Business States Grapple with Budget Cuts After Trump Health Funding Slash

Imagine a small town in Texas where families, many uninsured, once lined up for days at a free health clinic, hoping to see a doctor during the annual Operation Border Health event, only to find this lifeline has now vanished due to sweeping federal health funding cuts, leaving thousands without

Alternative Health Plans Surge Amid ACA Policy Shifts
Business Alternative Health Plans Surge Amid ACA Policy Shifts

In 2025, the American health insurance landscape stands at a critical juncture, with an estimated 1.3 million individuals projected to lose coverage by 2026 due to sweeping legislative changes like the One Big Beautiful Bill Act, highlighting a growing crisis in healthcare access. This staggering

Why Is Michigan's Medicaid Work Requirement a Warning?
Business Why Is Michigan's Medicaid Work Requirement a Warning?

In the realm of public health policy, few have navigated the complexities of Medicaid regulations as adeptly as Robert Gordon, former Michigan state health director. During his tenure, Gordon spearheaded the implementation of a controversial Medicaid work requirement, a policy he inherited under a

MedTech M&A Boom in 2025: Startups Prime for Acquisition
Business MedTech M&A Boom in 2025: Startups Prime for Acquisition

As we dive into the dynamic world of medical technology mergers and acquisitions, I’m thrilled to sit down with Faisal Zain, a seasoned healthcare expert with deep expertise in MedTech. With a career focused on the manufacturing of cutting-edge medical devices for diagnostics and treatment, Faisal h

ACOs Achieve Record $2.4B Savings in Medicare Program 2024
Business ACOs Achieve Record $2.4B Savings in Medicare Program 2024

What if a single healthcare model could slash billions in costs while making patients healthier? In 2024, Accountable Care Organizations (ACOs) did just that, achieving a staggering $2.4 billion in savings for Medicare, marking a transformative moment for millions of beneficiaries and signaling

Hospitals and Insurers Clash, Leaving Patients in the Middle
Business Hospitals and Insurers Clash, Leaving Patients in the Middle

Imagine a family, already grappling with a severe medical emergency, forced to spend countless hours navigating a maze of phone calls and paperwork just to ensure coverage for critical care. This scenario is becoming all too common as contract disputes between hospitals and insurers escalate across

Pro Medicus Expands into U.S. Veterans Affairs Market
Business Pro Medicus Expands into U.S. Veterans Affairs Market

Setting the Stage for Transformation in Healthcare IT Imagine a healthcare system serving millions of veterans across the United States, burdened by outdated technology, yet poised for a digital revolution with a $14 billion modernization plan that could redefine patient care on an unprecedented

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