The integration of marketing strategies in healthcare is undergoing a seismic shift, creating opportunities to enhance patient engagement and organizational efficiency. This evolution challenges healthcare marketers to advance beyond conventional methods focused solely on patient acquisition,
In a groundbreaking move reshaping German healthcare, a landmark partnership between Lunit and Starvision Service GmbH marks a pivotal moment for radiology. This strategic collaboration aims to enhance diagnostic precision and operational excellence within the healthcare sector by implementing
In an era when technological advancement governs the way healthcare is dispensed, an influential collaboration is reshaping the landscape. Cedars-Sinai, one of Los Angeles' largest healthcare providers, has teamed up with New York-based innovator Redesign Health to create a hub for digital
The field of cancer treatment research has witnessed considerable advancements over recent years, with certain groundbreaking developments catching the public's attention due to their potential impact on patient care and treatment efficacy. Among these developments is the news from OBI Pharma,
Telemedicine leadership structures within health systems have significantly evolved since the COVID-19 pandemic, reflecting a shift towards a more centralized approach in digital health strategies. Organizations like OSF Healthcare, the University of Pittsburgh Medical Center (UPMC), and West
Epic Systems Corporation has solidified its status as the leader in the U.S. hospital EHR market, making considerable strides against Oracle Health in 2025. Epic increased its market share to 42.3%, up from 39.1% in the prior year, by adding 176 hospitals with 29,399 beds. This expansion confirms
