Carla Gairy

Carla Gairy

Healthcare Marketing Expert
Carla Gairy writes about marketing and communications strategies in the healthcare sector, focusing on patient-centric communication and marketing initiatives. Her content provides fresh perspectives for healthcare clinics and centers. Carla regularly provides insights on topics such as content marketing for medical professionals, building and managing online reputations for healthcare providers, and the value of multichannel marketing campaigns for healthcare product launches. 
US Hospitals Face Mounting Financial Pressures
Business US Hospitals Face Mounting Financial Pressures

The financial bedrock of America's healthcare infrastructure is showing significant signs of fracture, threatening the stability of care delivery from major urban centers to small community hospitals. As essential pillars of national health and wellness, U.S. hospitals and health systems are

What's the Prescription for U.S. Health Care?
Business What's the Prescription for U.S. Health Care?

For decades, the "Letters to the Editor" page has served as a public square, a place where citizens can debate, celebrate, and critique the news of the day. But behind this collection of diverse voices is a guiding hand—an editor who sifts through countless submissions to find the ones t

Health Savings Accounts Worsen Health Inequality
Business Health Savings Accounts Worsen Health Inequality

Promoted as a tool for patient empowerment, Health Savings Accounts are instead built upon an ideological assumption that fundamentally misunderstands the financial realities of most American families. This research summary critically examines the role of HSAs in the United States healthcare

How To Pick Health Insurance In the Worst Year Ever
Business How To Pick Health Insurance In the Worst Year Ever

Navigating the American health insurance landscape has become an annual exercise in frustration and fear for millions. With premiums soaring and political uncertainty clouding the future of subsidies, families are facing their toughest choices yet. We sit down with Faisal Zain, a leading expert in

Trend Analysis: Bundled Healthcare Approvals
Business Trend Analysis: Bundled Healthcare Approvals

The relentless back-and-forth of prior authorizations has long been a source of significant administrative friction and burnout for healthcare providers across the United States, often creating frustrating delays for patients awaiting critical care. Simplifying this cumbersome process is therefore

Study Finds Flaws in Federal Change Healthcare Relief Aid
Business Study Finds Flaws in Federal Change Healthcare Relief Aid

The massive 2024 Change Healthcare cyberattack sent immediate and severe shockwaves through the American healthcare system, paralyzing payment flows and pushing providers toward a financial precipice. In response, the federal government launched an emergency relief program intended to serve as a

Why Is the UK Ignoring an 8x Health Return?
Business Why Is the UK Ignoring an 8x Health Return?

A groundbreaking new analysis reveals that for every pound sterling invested in preventive healthcare, the United Kingdom could generate an astonishing eight pounds in socio-economic returns, yet the nation continues to allocate a fraction of its health budget to this high-yield strategy. This

November Healthcare M&A Heats Up Across All Sectors
Business November Healthcare M&A Heats Up Across All Sectors

The crisp autumn air of November brought with it a palpable heat across the healthcare industry, a warmth generated not by the changing seasons but by a flurry of high-stakes mergers and acquisitions signaling a strategic acceleration of market-wide consolidation. From sprawling hospital networks

Why Are Insiders Selling HIMS Stock Amid Massive Growth?
Business Why Are Insiders Selling HIMS Stock Amid Massive Growth?

The Hims & Hers Paradox: Skyrocketing Growth Meets a Wave of Insider Sales Hims & Hers Health (HIMS) presents a classic Wall Street conundrum that pits an undeniably explosive growth story against the deeply concerning actions of its most senior executives. On one hand, the telehealth

High-Deductible Health Plans Create Debt, Not Savings
Business High-Deductible Health Plans Create Debt, Not Savings

A staggering one hundred million people across the United States are currently grappling with the immense weight of medical debt, a pervasive crisis that touches nearly every community and demographic, yet its most unsettling feature is that the majority of these individuals actually have health

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